November 20, 2016, was the culmination of a 3 week long promotion of Tohoku products at the Toranomon Hills complex in the area becoming known as "Shintora" (combining the names of the Shinbashi and Toranomon districts of Tokyo).  The absolute highlight of the day was the Shintora Matsuri Parade, featuring troupes from the six major … Continue reading Shintora Matsuri Parade: bringing Tohoku to Tokyo